BUSINESS ALCHEMY + CONSCIOUS MARKETING: Toxic Manipulation vs. Aligned Attraction with Natalie RossMar 10, 2022
Traditional marketing tactics that pound on pain points and pressure someone into purchasing doesn’t work for spiritual entrepreneurs because it doesn’t honor the sovereignty of a potential client.
If you are grossed out by the retraumatizing and manipulative methods that are rampant in the online marketing space, you’re going to want to tune into this episode. Natalie Ross from Earth Speak comes on the show and we tear down the old paradigm of marketing because we want to revolutionize how spiritual entrepreneurs can attract clients through aligned and ethical attraction.
What You'll Learn in this Episode:
- How to see and hear your potential client’s challenges and pains so they feel safe to make the sovereign decision to work with you instead of using pain as a manipulative tool.
- Understanding that giving your potential client information is not the same as creating artificial pressure to make a sale.
- Living in the nuanced space of nervouscited to grow instead of overriding your nervous system to “feel the fear and do it anyway”
- Why vanity metrics give us the illusion of safety and security
- Seeking safety in your own nervous system so you can attract clients in an aligned way instead of from a place of scarcity
- Copy and content writing as a mindset reformation rather than just writing skills
Kat on the Earth Speak Podcast
Listen To This Episode If...
You are a spiritual entrepreneur who wants to make more sales without using toxic marketing tactics.
Kat Lee is an Intimacy + Relationship Coach, host of The Empowered Curiosity Podcast and Creator of The Heart Lab. She guides pattern-breakers to alchemize their emotions and embody their healing journey to cultivate intimacy as a spiritual practice.
Natalie Ross helps magical entrepreneurs tweak their marketing, so they can reach more of the people they're meant to serve. She helps them go from feeling overwhelmed and not knowing how to talk about what they do to creating content that's fun and brings in more sales. She also produces the Earth Speak podcast and runs a community about connecting more deeply with self, others, nature and spirit.
I facilitate conversations through 1:1 coaching and various community offerings to guide curious humans to remember their True Self - who they are beyond the conditioning, the "shoulds", the trauma stories + the overriding of desires. If you need permission to step into the wholeness of your emotions and Being, let me show you that you’ve been the one holding the pen.